Stand Out in a Crowded Market.
Workup helps health & wellness brands grow with credibility, traction and visibility. More than a publishing platform, we're a growth ecosystem designed for serious brands.
Why Brands Choose Workup
Vetted & Credible
Every brand is vetted to ensure legitimacy, giving consumers confidence in their choices.
Consumer Discovery
Get discovered by high-intent users exploring solutions side-by-side with competitors.
Cross-Category Reach
From at-home test kits to gut health, longevity and beyond — Workup supports a wide range of health & wellness categories.
Meaningful Growth
Go beyond impressions — gain exposure that drives traction, visibility and brand equity.
Chao Wang
Chief Commercial Officer
Jona Health
"At Jona Health, we believe in raising the bar for gut microbiome testing and how it can address symptoms and optimize overall health. Workup has been an ideal partner to help us tell that story—through our member profile, founder interview, and a shared focus on evidence-based, consumer-first wellness. It’s a refreshing space for serious brands to connect with high-intent consumers."
One Annual Fee. Everything Included.
Your membership gives you access to Workup's growing platform and the tools to support your brand, connect with your audience and stand apart from your competition.
Think of it as your homepage within Workup
Take full control of how your solutions are presented. From highlighting your services and products to linking out to your site, Workup gives you a storefront-like profile in a clean, format — designed to turn curiosity into confidence and clicks into customers.
Show up where people are already searching
Workup organizes solutions by need, topic and benefit — helping users compare options side-by-side in a seamless shopping experience. Your brand appears directly alongside category competitors, giving you visibility where users are actively exploring.
Educate, don't advertise
Workup's content hub is designed to deepen understanding, not push products. Providers are featured through interviews, health stacks and curated insights — letting your perspective, process and purpose build real authority.
Be part of the conversation
Our bi-weekly newsletter is sent to a growing list of wellness-focused readers — highlighting new providers, products and ideas. You'll reach a values-aligned audience with each mention, article, or spotlight.
Next Steps to Join Workup
Submit your Membership Request by completing the form below. Once received, our team will review your details and reach out to organize an intro call — making sure you’re set up and ready to get the most out of your Workup membership.